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What should be in a startup pitch deck?

Pitch deck presentations for the startup, also known as startup pitch decks or slide decks, are visual documents that inform investors about your business plan, products, fundraising requirements, and key metrics such as value, target market, and financial goals. Most effective pitch decks are short, informative, and visually appealing, generated with a software tool.

A pitch is fundamentally intended to demonstrate to investors why they should be interested in learning more about your firm. Investors are aware that your startup is looking for funding when you pitch them. Your pitch should not be primarily focused on money, however.

What does this pitch deck for startup contain?





It is not necessary to get too detailed in your pitch deck; it should provide a clear and simple description of your company. You want to get the investor's attention, which will lead to a more thorough discussion later on.

Keep the presentation brief and straightforward

The apparent argument for keeping your pitch deck for startups brief is that you don't want to dull or lose your audience's attention. The other reason is that you want to allow time for questions and conversations. You will almost certainly be scheduled for an hour-long meeting with an investor. Make sure your presentation does not go more than 30 minutes. Another important component in nailing your pitch is simplicity. Investors are aware that you are well-versed in the facts, but they do not need to hear them right immediately. Your presentation must be able to deliver high-level topics clearly and effectively in a short amount of time.

Telling a story

To be an effective storyteller and an expert, you must strike a balance between stressing facts and keeping the presentation light and engaging. A strong storytelling approach for financing proposals is to use customer examples.

Even though you see charismatic and well-spoken founders all the time in the media and on social media, remember that most of them weren't born that way and that being a natural and confident presenter takes a lot of training and effort. Practising your presentation with coworkers and peers will smooth out any bugs and make you more comfortable. During practice sessions, allow people from outside your firm to ask you questions about your presentation. You can refine your pitch deck for startups and improve your presentation and public speaking skills by engaging in these types of activities.

Pitch deck examples

A survey found that investors spend the most time looking at three slides: your financials, your team, and your competition. In general, they devote the most time to your finances. While your pitch deck should not contain pages of comprehensive financial spreadsheets, it should provide investors with a short and brief review of your present financial status. They will request your income statements. Your sales projections will be of interest to them. You'll need to let them know about your cash flow and how quickly you've used any Seed investment money.